Car Sales Induction Training
Professional Selling Solutions is a UK car sales training programme to prepare new starters in our industry to become professional car salespeople. It teaches the basic skills necessary to become a successful car salesperson. How to turn people into car selling automotive retail professionals?
The automotive retail environment is a fast-moving, demanding and competitive environment for people to make the transition from the “person’ to the “salesperson”. People come into the automotive industry from all walks of life. Some are successful, but unfortunately, many are not. This costs you and the industry money, thousands of pounds yearly, in recruitment costs, lost sales, low profits and, perhaps more significantly - customer dissatisfaction.
You might ask 'Why is it that most fail eventually?' Well, to put it simply - most people never make a successful transition from the “person” to the “salesperson”. By that I mean they never make a conscious decision to develop the characteristics and skills necessary to make a living from selling. And even less learn how to apply lesson learnt to the uniquely challenging, demanding and competitive automotive sales industry and become good car salespeople.
Experience shows that most people would do much better, and become consistently more productive, with specialist guidance. But the reality is, with so much to teach new employees, many car dealers do not have the time. And even less have the expertise to do more than gloss over rudiments.
Professional Selling Solutions
Now there is a unique product available to help car dealers and newcomers to make a positive start in their sales career. ‘Professional Selling Solutions' is a comprehensive guide to help car salespeople develop the habits and skills necessary to become a top-flight sales professional. Most of our sales development programmes deal with specific issues about automotive selling, but Professional Selling Solutions is a programme to help turn the butcher, baker and candlestick maker into sales professionals.
This programme poses the challenge, 'make the transition', survive and thrive in the modern world of selling. This course, designed and written by Alan Taylor FInstSMM, well get your new starters up and running quickly.
Alan Taylor has enjoyed the unique opportunity of working with successful automotive retail teams across the UK for the last fifteen years. In the same period he also gained international experience working in the US, Australia, Germany, France and Belgium. He has interviewed and worked with hundreds of automotive retail professionals, car salespeople, car sales managers and dealer principals. He has witnessed and gained first-hand experience of the characteristics and actions of those who fail, those who survive, and more importantly, those who thrive in our business.
This experience allowed him to map out what it takes to become a consistently productive car salesperson. ‘Professional Selling Solutions' is a hard-hitting, and down-to-earth account of how to succeed in a tough selling environment. It gives a step-by-step, blow-by-blow account of how to develop a personalised, action-oriented development plan.
It begins with “make the decision to make the transition” - How to develop the right physiological approach to selling. Moving on to the power of persuasion and the power of influence, dealing with people and making sales happen, products and people and how to connect them, and finally overcoming the selling barriers. At each stage every candidate will create a personalised development plan, to help them to develop the habits and skills of the top performing salespeople.
This course is ideal as a foundation for new starters, or as an invigorating refresher for the experienced professional. For more information, contact us.
